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I will beatbox your story.

So, it turns out sometimes ginger ale needs a brand voice, and a mobile company needs a tearjerker, and a surgical robot needs a human voice, and an ad agency needs an interactive Christmas card that needs a beatboxer. Because all those things (not so much the beatboxing, maybe) build compelling connections. Those are crucial for effectively reaching your audience. Which I'm guessing you know already, seeing as how you're here.

That's what I've been doing for... we'll go with more than several years now. I'm very good at it, and if you need to connect with your audience (which we've just established you do), you need me. So let's talk about it.

Content

Articles, blog posts, social posts, white papers, bylines, infographics, presentations &c., storytelling and educating, accessible and compelling.

Web copy

Homepages, web pages, landing pages &c., accessible language and digestible content, engaging and compelling. 

Video 

Ads, brand videos, explainer videos, corporate videos, features &c., moving and/or educating and/or entertaining, watchable and compelling.

Integrated campaigns

Copy, content, video, social, print, collateral, vintage airplane &c., the right messaging from the right directions, meaningful and compelling.

Collateral

Handouts, booklets, publications, leave-behinds, sell sheets, brochures &c., keepable and readable, effective and compelling.

Print

... Print. &c. (The classics are classic for a reason.) Brand ads that don't feel like brand ads, CTAs that don't feel like CTAs, connecting and compelling.

Some work

"With Caperton on your side, you no longer have to worry about copywriting. No matter the industry, no matter the media, no matter the project, Caperton delivers copy that hits all the right notes, creatively and strategically. She has an exceptional ability to transform the information in a creative brief into compelling copy that gets results."

Howard Pearlstein
Founder, Copy Rocket

"Caperton is a godsend when looking for a scriptwriter. Quick turnaround with little to no edits from our clients on the first drafts make Caperton the first choice when you need a writer."

Dawn Taylor
Producer, Uptick Marketing

"I’ve had the pleasure of working closely with Caperton Gillett for a few years, and I can confidently say that she is an exceptional copywriter and voice talent. Caperton’s work exudes a unique style and class that sets her apart in the field."

David Macon
Owner/Director/Creative, Day 22 Films

"If you are looking for a creative writer — one that is conceptual, a good idea riffer, and that is passionate about telling the stories you need to tell, then look no further. ... She has personally elevated our creative efforts making the company, and the executive suite, wow at the results."

Shawn Wideman
Creative Director, RxBenefits

"Caperton has a knack for telling stories and capturing the heart and soul of the people she interviews. She turns their experience into captivating narratives that just drawn you in. What sets her apart is her ability to infuse emotions and authenticity into every word she writes."

David Barry
Director of Marketing and Communications, United Ability

"Caperton’s name is synonymous with creativity in my mind. She can make anything from a basic holiday video to an extended product ad campaign sing with humor, heart, and honesty. Caperton took time to teach her fellow teammates and guide them through brainstorming regularly, and she’s always willing to punch up someone else’s words."

Sara Sobolewski
Marketing Content Manager, RxBenefits

"BIG was experiencing considerable growth and needed a writer that could concept campaigns, develop compelling content, write long-form medical articles and brand videos for heavy-duty trucking — basically a little bit of everything. From day one, she was a part of the team and seamlessly integrated into our process."

Aaron Gresham
Executive Creative Director, BIG Communications

"In the year she spent helping us, she showed remarkable range and depth. She spends time really understanding the problem and produces smart solutions that are on target. It is rare that you find a copywriter that can do so many different things, and so well — while also making everyone around them better. Caperton is that writer."

Aaron Gresham
Executive Creative Director, BIG Communications

"She is responsible, dependable, reliable. When tasked with a project, you can trust her to go off and handle her portion, and return with a product that is both thorough and thoughtful. Her ability to craft copy is beyond creative, it is smart and written for the benefit of the reader."

Jenny Dougherty
Senior Art Director, o2ideas

Hey, let's talk! Contact Caperton Gillett